The Government of the Province of Santa Fe closed the third edition of the Supermarket and Mass Consumption Business Roundtable, held at La Fluvial in Rosario, on a positive note, under the initiative of Governor Maximiliano Pullaro, Deputy Governor Gisela Scaglia and Minister of Productive Development Gustavo Puccini. The event brought together 350 supplier companies, supermarkets, wholesalers and distributors from across the country, generating more than 5,000 business meetings in a single day.
Over eight hours, 100 negotiation tables were organised by sector and commercial profile. 46% of the companies reached agreements. Minister Gustavo Puccini stated that this event connects SMEs to new markets and demonstrates Santa Fe's commitment to business and employment.
"This event connects distributors, supermarkets, logistics companies, and food producers, giving more products a chance to reach shelves. While the Provincial Government can't control the economy during slow consumption, it can create opportunities for trade and industry through these roundtables. This helps us learn what large chains need and how to enter new markets," said Deputy Governor Gisela Scaglia.
For his part, the Secretary of Internal Trade and Services, Gustavo Rezzoaglio, highlighted that "the roundtable allows Santa Fe products to reach more shelves, companies to connect directly with buyers, and Santa Fe's work to translate into real and sustainable agreements."
Details
This edition included companies from the food, beverage, mass consumption distribution, personal hygiene, cosmetics, clothing, footwear, equipment, logistics, graphic design, automotive, bazaar, energy, security, packaging, metallurgical industry, agriculture, supermarkets and purchasing groups, textiles, decoration, technology, payment methods, banking entities, cooking machinery, refrigeration and packaging, worker cooperatives, professional services (marketing and communication, IT, software, training, accounting, finance, leadership and coaching, cleaning, advertising, branding, ICT, air treatment, air conditioning, etc.), e-commerce and consulting, among other sectors related to mass consumption.
The event also included technical presentations, product exhibitions, distribution of institutional catalogues and brand activations. Companies from 12 provinces participated, with a strong presence of food industries, cooperatives, family businesses and regional chains.
This third edition follows on from the rounds held in Santa Fe capital and Rosario during 2024 and 2025, which linked more than 600 companies and generated more than 7,000 cumulative business meetings. All of them are part of the policies promoted by the Ministry of Productive Development, which encourages direct coordination between SMEs, sales channels, public and private banks, development agencies, and other public bodies.
